Physicians Plan | One to One Weight Loss & Wellness
National Bariatric Weight Loss + Wellness Organization
Physicians Plan came to us in transition. They were somewhat stagnant with growth, yet had an exceptional offering - their image just didn’t match it. They knew they needed to rebrand to get to the next level. They were also starting to introduce aesthetic & spa services into 3 of their locations, so the identity needed to be scalable. We met the challenge. 50% total sales growth in first year.
The tagline ‘”one to one weight loss & wellness” was absolutely critical to the success of their new brand. As simple as this logo is, it tells a rich story and every component is well thought out. The Koru is a Maori (Native People of New Zealand) blessing and symbol which signifies vitality, renewal, new life, growth, movement, and beneficial new beginnings . . . for Physician’s Plan it signifies everything we represent - Full circle health and complete wellness in life. www.physiciansplan.com
Work includes, brand development, conceptual creative, website design and development, email marketing + collateral design